Grow your business by simply travelling - 3 simple strategies
The following sentence will set you free: You CAN grow your business AND NOT be chained to your desk 12 hours a day.
It’s possible. More than possible, it’s an essential for your health and sanity as an entrepreneur. In a world of globalisation, unparalleled connectivity and opportunity - why limit yourself to confined locality? If you currently approach travel as just an expense, the following should inspire new thinking...
Travel accesses unique opportunities and possibilities. Smart companies get it, which is why we have business travel. Everyday people go around the world to meetings, conferences and bi-leisure appointments. While plenty can be done online, nothing beats an analogue handshake to close a deal.
Travel changes the way we think about ourselves, the way we work - and how to work things out differently. So as a leader in your business: are you investing in yourself with travel?
"What helps people, helps business." – Leo Burnett
OK - Here are three strategies (more so mindsets) to grow your business by simply travelling:
Number 1. Change your thinking.
There’s an old saying: if you want to think outside the box - get outside the box! Travel does just that for the mind. Research suggests foreign environments increases our cognitive flexibility, creativity and depth of thought. New sounds, language, tastes and sights spark different synapses in the brain. So, if you’ve planning on innovating your business, it’s a great idea to get out of the office and experience new environments abroad.
Travelling also fosters a dose of unpredictability and uncertainty. Like the business landscape of today, your plans can alter due to a number of circumstances. To successfully navigate that change builds growth, trust and speedy decision making. Travel teaches you this. Tony Hsieh, the CEO of Zappos relates it to business like this:
“Launching a business is kind of like a motorboat: You can go very quickly and turn fast.” - Tony Hsieh.
Number 2. Go there to learn.
You may of ‘learnt’ about the world on black and white textbooks, but that wasn’t the REAL lesson. Travel breathes life and colour into the wide and open world. If you’ve got an open mind, there’s plenty of life lessons to learn around the edges of every new experience.
There’s no such thing as ‘just a business conference in XYZ’… The entire experience of being outside your comfort zone, in a unique culture meeting fresh faces will engage your heart and mind in new ways. Put down the online seminar. Go there in person! If you’re employing people, take them with you! Nothing builds your team more than travelling together with a shared object and goal.
"Learning is not done to you, it is something you choose to do.” - Seth Godin
Number 3. Partner for success.
The more we learn to relate openness with promoted goals, the better we can collaborate with others to achieve greater success. Travelling with the intention to connect and partner with others is a key to succeeding in the global ideas marketplace.
Most businesses are now finding themselves solving problems that are bigger than a local and national level. To fulfil the potential of a global idea, you need a team of people to partner with beyond our borders. Travelling to conferences or visiting businesses overseas gives you more opportunity to find talent, form partnerships and get fresh perspectives on problems and solutions.
There is a golden rule to partnership that comes from an old African proverb:
"If you want to go quickly, go alone. If you want to go far, go together.”
I hope this helped you change the way you look at travel. Whether it’s on or off the clock, an investment in yourself is an investment in your business.
Change you thinking - change your life.
Steve Hui, Lachlan and the team at iFLYflat enable you to fly Business Class at LESS than half price through reward points. We help businesses and individuals everyday save thousands of dollars to 'fly happy’ - and they’re loving it! :-)